Mycotoo | Fallout Draft
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Mycotoo / Fallout Draft

Fallout Draft

IMMERSIVE WALK-THROUGH BRAND ACTIVATION

Bethesda Game Studios partnered with PurePartner by Design and Mycotoo to surprise fans with the announcement of the newest and biggest Fallout game – Fallout 76 releasing in November 2018. As part of the highly anticipated E3 conference, Mycotoo worked closely with Bethesda and PurePartner to create and deliver the Fallout 76 interactive walk-through experience where guests got to live the game. The immersive marketing experience was filled with interactive games, live performers, iconic emblems,  branded design, and more.

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